Lavazza introduces capsule-free coffee tabs to American market

Lavazza North America has brought Tablì – a single-serve coffee tab with no capsule, individual wrapping or coating – to consumers in the United States.

As demand for single-serve coffee formats grows globally, Tablì is expected to open a new space in the sector.

Each tab is made entirely from compressed coffee. A proprietary technology turns precise doses of ground and tamped coffee into solid, ready-to-use tabs – no extra packaging required.

Due to its concave shape, the coffee expands as it brews, producing Crema Plus: a long-lasting, velvety crema that Lavazza associates with a ‘proper’ espresso.

Tablì allows consumers to see, feel, and smell the coffee before brewing, and to instantly produce ‘café-quality’ espresso without requiring extra setup, grinding or measuring.

Lavazza also emphasizes that the format allows consumers to ‘know exactly what’s in their cup: pure coffee, nothing more.’

The Lavazza Tablì Machine is equipped with a bean-shaped slider for intuitive, one-touch use, as well as a milk frother and dedicated tab storage holder.

Developed over five years of R&D, this format is considered central to Lavazza’s growth strategy in the North American market. Over 15 patents currently apply.

Tablì will make its official US launch in August 2026, with five blends available upon release: Super Crema, Espresso, Double Espresso, Lungo, and Decaf.

The solution will be made available on Lavazza’s USA website upon its launch, with availability set to expand to Amazon later in 2026.

“Tablì eliminates the trade-off between quality and convenience entirely – it’s a true multisensory experience: coffee you can smell, feel, and see before it ever brews,” said Daniele Foti, VP of Marketing, Lavazza North America. “And what’s in the cup matches what’s in your hands: the perfect espresso, every single time.

“But Tablì is more than a product innovation – it’s how we establish Lavazza as a brand that genuinely matters to American coffee drinkers.

“The US is one of the most dynamic markets in the world, and the momentum we’ve built here across our different segments is exactly why we’re bringing Tablì here as the first market outside Italy. This is our biggest bet on this market yet, and we intend to shape what comes next.”

The development comes after the Advertising Standards Authority banned a paid-for search advertisement for Lavazza Eco Caps coffee pods. The ASA considered the product description of ‘compostable capsules for your home’ to be misleading, as the pods are only certified as industrially compostable.

Lavazza argued that the description referred to the compostable properties of the product’s material, with its website specifying that the pods are certified for industrial composting in line with the European Standard EN13432.









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